In the past several years, LNS has written extensively about the Industrial Internet of Things (IIoT) generally and about IIoT Platforms specifically, coining and defining each term in the process. But as market activity of the past few years has resulted in significant fragmentation and structural change within the IIoT Platform market, LNS believes a new vision is needed for effectively leveraging the value of IIoT: the Industrial Transformation (IX) Reference Architecture. In this research spotlight LNS Research will revisit the IIoT framework evolution, highlight the critical market changes, and define how the IX Reference Architecture is helping early adopters achieve critical business goals